KARMEN TANG

Good Addition — Private Styling Session

Sep 2025

Partnering with Good Addition, I hosted a private shopping and styling workshop around their new collection, “90s Called.” I ran a giveaway to drive interest and secured more than 70 entrants, then invited over 20 guests for an intimate try-on and styling experience.

On the day, I curated looks and facilitated on-site content so attendees could post in real time. The session increased brand engagement and long term customers, generated UGC, and created a clear path from discovery to purchase in a feel-good, community setting.

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